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Impact of response latency on sponsored search

  • Published:2019-01 Issue:1 Volume:56 Page:110-129
  • ISSN:0306-4573
  • Container-title:Information Processing & Management
  • language:en
  • Short-container-title:Information Processing & Management

Author:

Bai Xiao,Cambazoglu B. Barla

Publisher

Elsevier BV

Subject

Library and Information Sciences,Management Science and Operations Research,Computer Science Applications,Media Technology,Information Systems

Reference54 articles.

1. Survival and event history analysis: A process point of view.;Aalen,2008

2. Keyword generation for search engine advertising using semantic similarity between terms;Abhishek,2007

3. The role of relevance in sponsored search;Aiello,2016

4. Impact of response latency on user behavior in web search;Arapakis,2014

5. How query cost affects search behavior;Azzopardi,2013

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