The effect of consumer innovativeness on perceived value and continuance intention to use smartwatch

Author:

Hong Jon-Chao,Lin Pei-Hsin,Hsieh Pei-Chi

Funder

Ministry of Education, Taiwan, R.O.C.

Ministry of Science and Technology, Taiwan, R.O.C.

Publisher

Elsevier BV

Subject

General Psychology,Human-Computer Interaction,Arts and Humanities (miscellaneous)

Reference79 articles.

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2. The Impact of consumer innovativeness, prestige price sensitivity and need for emotion on impulse buying and satisfaction. In ideas in marketing: Finding the new and polishing the old;Aroean,2015

3. Work and/or fun: Measuring hedonic and utilitarian shopping value;Babin;Journal of consumer research,1994

4. Consumer innovativeness and its correlates: A propositional inventory for future research;Bartels;Journal of Business Research,2011

5. Measuring the hedonic and utilitarian sources of consumer attitudes;Batra;Marketing letters,1991

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