Information dissemination via electronic word-of-mouth: Good news travels fast, bad news travels faster!-Reference-Cited by-同舟云学术

Information dissemination via electronic word-of-mouth: Good news travels fast, bad news travels faster!

Published:2015-04 Issue: Volume:45 Page:273-280
ISSN:0747-5632
Container-title:Computers in Human Behavior
language:en
Short-container-title:Computers in Human Behavior

Author:

Hornik Jacob,Shaanan Satchi Rinat,Cesareo Ludovica,Pastore Alberto

Publisher

Elsevier BV

Subject

General Psychology,Human-Computer Interaction,Arts and Humanities (miscellaneous)

Reference46 articles.

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4. In pain and joy of envy, the brain may play a role;Angier,2009

5. Role of product-related conversations in the diffusion of a new product;Arndt;Journal of Marketing Research,1967

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