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Consumer valuation of the wearables: The case of smartwatches

  • Published:2016-10 Issue: Volume:63 Page:899-905
  • ISSN:0747-5632
  • Container-title:Computers in Human Behavior
  • language:en
  • Short-container-title:Computers in Human Behavior

Author:

Jung Yoonhyuk,Kim Seongcheol,Choi Boreum

Funder

MSIP(Ministry of Science, ICT and Future Planning), Korea

National Research Foundation (NRF) of South Korea

Publisher

Elsevier BV

Subject

General Psychology,Human-Computer Interaction,Arts and Humanities (miscellaneous)

Reference28 articles.

1. Orthogonal main effects plans for asymmetrical factorial experiments;Addelman;Technometrics,1962

2. Consumer behavior as risk-taking;Bauer,1960

3. Price and brand name as indicators of quality dimensions for consumer durables;Brucks;Journal of the Academy of Marketing Science,2000

4. Website attributes that increase consumer purchase intention: A conjoint analysis;Chen;Journal of Business Research,2010

5. Students’ evaluation of learning management systems in the personal computer and smartphone computing environments;Cho;International Journal of Mobile Communications,2014

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