Public relations and social media: Deliberate or creative strategic planning-Reference-Cited by-同舟云学术

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Public relations and social media: Deliberate or creative strategic planning

Published:2016-11 Issue:4 Volume:42 Page:530-538
ISSN:0363-8111
Container-title:Public Relations Review
language:en
Short-container-title:Public Relations Review

Author:

Charest Francine,Bouffard Johanie,Zajmovic Ema

Funder

Fonds de recherche du Québec sur la société et culture (FRQ-SC)

Publisher

Elsevier BV

Subject

Marketing,Organizational Behavior and Human Resource Management,Communication

Reference24 articles.

1. Chapitre 3: Quelle est l'utilité des réseaux sociaux pour les entreprises?;Balagué,2012

2. Communication de crise et médias sociaux;Bloch,2012

3. Organizational ambidexterity: integrating deliberate and emergent strategy with scenario planning;Bodwell;Technological Forecasting & Social Change,2010

4. La marque face aux bad buzz: anticiper et gérer les crises sur les médias sociaux;Boussicaud,2013

5. Share this too: more social media solutions for PR professionals in chartered institute of public relations;Burch,2013

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1. Determination of Influencers' Characteristics in the Health Sector;Hepatitis Monthly;2023-11-11

2. Social Media Management, Communication Roles, and Their Effects on Communication practitioners’ Involvement in Strategic Management of Organizations in Greece;International Journal of Strategic Communication;2023-11-09

3. Public Relations Strategizing: A Theoretical Framework for Understanding the Doing of Strategy in Public Relations;Journal of Public Relations Research;2023-09-20

4. The current role of influencers in public relations: Comparing Spain and the USA;Anàlisi;2023-01-31

5. POSSIBILITIES OF INCREASING THE EFFICIENCY OF MODERN ADVERTISING MEANS IN ELECTRONIC TRADE;International Journal of Innovative Technologies in Economy;2022-12-30

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