Public relations and the practice of paid content: Practical, theoretical propositions and ethical implications-Reference-Cited by-同舟云学术

Public relations and the practice of paid content: Practical, theoretical propositions and ethical implications

Published:2016-09 Issue:3 Volume:42 Page:395-401
ISSN:0363-8111
Container-title:Public Relations Review
language:en
Short-container-title:Public Relations Review

Author:

Lahav Tamar,Zimand-Sheiner Dorit

Publisher

Elsevier BV

Subject

Marketing,Organizational Behavior and Human Resource Management,Communication

Reference65 articles.

1. Contemporary advertising;Arens,2006

2. Advertising;Arens,2012

3. Bein-leibovitz, A. (2012). January (8). Israel advertising pie shrank in 2011 by 4.6% Globes Retrieved from: http://www.globes.co.il/news/article.aspx?did=1000713519.

4. Advertising and promotion;Belch,2009

5. Digital dilemmas: ethical issues for online media professionals;Berkman,2003

Cited by 21 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Adolescents' perceptions of the credibility of informational content on fitness and dietary supplements: The impact of banner and native advertising;Journal of Adolescence;2024-08-20

2. 25 Spotting Risks: How to Integrate Social Media Listening to a Framework of Assessing Risks;Communicating Risk and Safety;2023-12-18

3. Social media theory in public relations: A curation of a neglected topic in public relations research;Public Relations Review;2023-12

4. Content marketing research: A review and research agenda;International Journal of Consumer Studies;2023-09-08

5. Plain old Bess in a different dress? Disruptions of public relations in the digital age;Public Relations Review;2022-12