Emotion Recognition – Recent Advances and Applications in Consumer Behavior and Food Sciences with an Emphasis on Facial Expressions

Abstract

For decades, the study of emotions has been the center of attention in research and practice. Based on relevant literature, this paper focuses on the subject of measurement, and provides a structured overview of common measurement tools by distinguishing between methods of communication and observation. Given the authors’ field of competence, presentation pursues a consumer behavior and food sciences perspective. Furthermore, the paper devotes attention to automatic facial expressions analysis technology which advanced considerably in recent years. Three original empirical examples from the authors’ range of experience reveal strengths and weaknesses of this technology.