Effectiveness of Nonverbal Communicators (CCTV) in Crisis Situations: An Agenda Setting Perspective on the Cameroon Anglophone Crisis

Abstract

Relevance of closed circuit television (CCTV) cameras in the Cameroon Anglophone crisis (CAC) (2016–2020) is explored as effectiveness of nonverbal communicators in crisis situations from a qualitative perspective. Findings reveal that nonverbal communicators are effective and strategic in crisis communication and management. Exploration on CCTV, security and crime prevention (deterrence) demonstrate that the technology is used for security, which according to participants (66.6%), CCTV cameras directly deter intentions of criminal activities within the Buea municipality. Participant’s experiences suggest CCTV cameras have the potential to communicate agenda(s) (active and latent). Nonverbal communication/communicators play important roles in crisis development, escalation and resolution. Increasing digitalization and smart living, call for attention on privacy. Understanding the technologies of nonverbal communication, how they are reshaping media surveillance; influencing decision making processes and policy frameworks of governments, and policing in the era of ‘big data’ and ‘big brother,’ is crucial.