Author:
Yang Shuang,Zhao Huiwen,Luo Wen
Abstract
The arrival of the artificial intelligence era has changed the style of unimodal cultural communication and integrated multimodal communication technology, which helps understand social development and people’s lives from a new, all-round perspective. Cross-cultural communication can make full use of artificial intelligence and digital virtual simulation technology to achieve in-depth experience and in-depth perception of culture, and ultimately realize people’s in-depth recognition of each other’s national culture. The multimodal way of transforming language into a way of expression that the other party can understand and accept, thus generating identity, can greatly enhance the power of cross-cultural communication so that the content of the communication will first act on the emotional field of each other, and then transition from emotional identity to rational identity.
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