Lighting Branding:

Author:

Arbab Mojgan1,Mahdavinejad Mohammadjavad1,Bemanian Mohammadreza1,Arbab Maryam1

Affiliation:

1. Department of Architecture Technology, Faculty of Art and Architecture, Tarbiat Modares University

Publisher

International Community of Spatial Planning and Sustainable Development

Subject

Management, Monitoring, Policy and Law,Urban Studies,Geography, Planning and Development

Reference54 articles.

1. Ashworth, G. (2009). "The Instruments of Place Branding: How Is It Done?". European Spatial research policy, 16(1), 9-22.

2. Ashworth, G. J., & Voogd, H. (1990). Selling the City: Marketing Approaches in Public Sector Urban Planning. Belhaven Press.

3. Bell, D. (2005)." Well-being and quality of life: Measuring the benefits of culture and sport: A literature review and thinkpiece ". Scotish Executive Social Research.

4. Braun, E. (2012). "Putting City Branding into Practice". Journal of Brand Management, 19(4), 257-267.

5. Braun, E., Eshuis, J., Klijn, E.-H., & Zenker, S. (2018). "Improving Place Reputation: Do an Open Place Brand Process and an Identity-Image Match Pay Off?". Cities, 80, 22-28.

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