Motives of technological acquisitions: Case study of Things Solver and Asseco SEE

Abstract

The aim of the paper is to analyze the motives for technological acquisitions from the standpoint of the companies involved: technology start-ups and acquiring companies. The paper explains intensive technological acquisitions in the last few years, both in the world and in the Republic of Serbia. The paper uses the case study method, while collecting both primary and secondary data. The primary data was collected by interviewing the founder and CEO of the acquired company. The research results show that the key motives of the technology start-up are the inflow of capital, access to the acquiring company's infrastructure, market expansion and increase in the customer base, as well as the management professionalization. The research results also show that the key motives of the acquiring company are to take over the talent, expertise, technology of the target company, improve innovation, as well as strengthen the company's competitive position.