Marketing concept in insurance companies

Author:

Ćurčić NikolaORCID,Piljan IvanORCID,Simonović ZoranORCID

Funder

Ministry of Education, Science and Technological Development of the Republic of Serbia

Publisher

Centre for Evaluation in Education and Science (CEON/CEES)

Reference11 articles.

1. Cogoljević, D., & Piljan, I. (2017). Sales of insurance products through a bank channel -bank security, VI INTERNATIONAL Conference Employment, Education and Enterpreneurshi: Finance, Banking and Insurance, book 5, p. 158-178, Belgrade: VŠPEP;

2. Đokić, I. (2016). Planning integrated marketing communications as part of a strategic marketing plan. Vol. 52, No. 56, p. 79-93, Subotica: Anali Ekonomskog fakulteta u Subotici;

3. Miletić, V., Ćurčić, N., & Miletić, S. (2019). Assessments of Key Factors for Business Improvement and Marketing Concept in Domestic Organizations, No. 2, p. 289-304, Belgrade: Vojno delo;

4. Njegomir, V. (2011). The role of financial derivatives in insurance risk management, vol. 55, No. 3-4., Belgrade: Računovodstvo;

5. Piljan, I., Cogoljević D., & Piljan T. (2017). Insurance, College of Business Economics and Entrepreneurship, Belgrade;

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