<p>The Joint Influence of Online Rating and Product Price on Purchase Decision: An EEG Study</p>-Reference-Cited by-同舟云学术

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The Joint Influence of Online Rating and Product Price on Purchase Decision: An EEG Study

Published:2020-03 Issue: Volume:Volume 13 Page:291-301
ISSN:1179-1578
Container-title:Psychology Research and Behavior Management
language:en
Short-container-title:PRBM

Author:

Sun Lijun,Zhao Yin,Ling Bin

Publisher

Informa UK Limited

Subject

Psychiatry and Mental health,General Psychology

Reference40 articles.

1. Decomposing the effects of online customer reviews on brand, price, and product attributes

2. How do social-based cues influence consumers’ online purchase decisions? An event-related potential study

3. Neural Predictors of Purchases

4. Cost Conscious? The Neural and Behavioral Impact of Price Primacy on Decision Making

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