GREEN ECONOMY: "A NEW CONCEPT AND A NEW INVESTMENT MODEL

Abstract

The role of the green economy in the economic activity of the society and the importance of its contributions as a social investment have been shown in the article. Determining the role of the green economy as a new social investment, it is shown how to effectively use it. The assessment of the rational use of green economy resources as a social investment model is explained. In order to ensure sustainable development, development perspectives compatible with the green economy are emphasized. Also, the article proposes the formation of the green economy as a social investment and ways of optimal use of it. One of the most important issues in the modern world is to develop social and economic well-being. In this trend, Green economy plays an important role. Purpose–the new concept of green economy in the welfare of the society is to determine the role of the new investment model and to examine the ways of their effective use. Methodology-theoretical, economic and comparative analysis methods were used in the research of new concept and new investment model. Research results-the role of green economy reserves in the economic activity of the society as a new concept and new investment model, the importance of the contributions of the effective use of green areas as a social investment to the country’s economy have been determined.