Are Soccer Organizations More Resilient in Crisis Situations? A Scholarly Commentary on the Audiotape Scandal of Real Madrid’s President

Author:

García César1ORCID

Affiliation:

1. Department of Communication and Advertising, ESIC University, Madrid, Spain

Abstract

In July 2021, numerous audio recordings dating back to 2006 through 2012 were leaked. In them, Real Madrid’s President Florentino Pérez was heard insulting some of the most beloved legends of Real Madrid fans, including celebrity Cristiano Ronaldo. Despite his lack of manners, the seriousness of the president’s insults, and the lack of a formal apology, the images of Pérez and Real Madrid barely suffered because of this incident. This scholarly commentary examines the variables of culture and country as well as the specific characteristics of the soccer industry and fandom that explain the lack of public accountability when a top executive of a soccer organization commits verbal excesses in form and substance, as in the Pérez case.

Publisher

Human Kinetics

Subject

Tourism, Leisure and Hospitality Management,Communication,Business and International Management

Reference84 articles.

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