Affiliation:
1. Department of Business Technologies and Entrepreneurship, Faculty of Business Management, Vilnius Gediminas Technical University, Saulėtekio av. 11, LT-10223, Vilnius, Lithuania
Abstract
The demand prediction becoming an essential tool to remain or even lead in the competitionamong the retail businesses. A well-done demand prediction model could help retailer to track the level ofinventory, orders and sales in the most effective way in which the best results could be achieved. However,there are many different methods and opinions of how to create a demand prediction model. In this paper,we will analyse the most commonly used methods of Linear regression, Logistic Regression, ProbabilisticNeural Network, Bayesian Additive Regression Trees, Random Forest and Fuzzy Logic with their specificationsand limitations found in studies of authors. After review performed all methods will be compared accordingto characteristics selected. Moreover, in order to get more practical results the accuracy of LogisticRegression and Random Forest methods will be compared based on data of milk sales collected from retailnetwork. For constructing of decision support system for retail network, we need to go beyond demandprediction one-step to replenishment forecasting. It was concluded that there is no best method to forecastreplenishment and results can differ based on the data and conditions analysing. In every situation authorsseeking to select the method with the highest accuracy and the lowest number of errors possible. Limitationsof research: limited number of goods and stores included in the modelling.