CERTIFICATION AS A MANAGERIAL TOOL IN TOURISM: IDENTIFYING THE EFFECTS ON SUSTAINABILITY AND COMPETITIVENESS-Reference-Cited by-同舟云学术

CERTIFICATION AS A MANAGERIAL TOOL IN TOURISM: IDENTIFYING THE EFFECTS ON SUSTAINABILITY AND COMPETITIVENESS

Published:2023-05-11 Issue: Volume: Page:
ISSN:2029-929X
Container-title:International Scientific Conference „Business and Management“
language:
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Author:

Stankova Mariya¹^ORCID,Kaleychev Svetoslav²^ORCID

Affiliation:

1. oursim Department, Faculty of Economics, South-West University “Neofit Rilski”, 60 Ivan Mihailov str., Blagoevgrad, Bulgaria

2. Department of “Economics of Tourism”, Faculty of Economics of Infrastructure, University of National and World Economy, 8 December str., Sofia, Bulgaria

Abstract

The environmental, economic and social problems that are encountered in tourism today are largely due to the neglect of purposeful management. The reflection of these negatives affects the environment, leads to a loss of identity, and provokes a decrease in interest in tourist destinations. Therefore, the research purpose is to explore the possibilities for tourism in the new realities of sustainability, within the potential of certification to promote management and competitiveness. A holistic approach is used, combining observation, synthesis, analysis on secondary data. As a result, recommendations for competitiveness in the context of sustainability, applicable in tourism practice, are derived.

Publisher

Vilnius Gediminas Technical University

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