CORPORATE SOCIAL ENTREPRENEURSHIP: CONCEPT DEVELOPMENT TRENDS

Abstract

CSE (Corporate Social Entrepreneurship) as a concept is relatively new, and the question is rising: to what extent academic research and practices are interested and involved by society. The EMBRACE team emphasized this concept in 2020 but still not much used and presented in the scientific community and practitioners. This study aims to analyze and evaluate the extent of interest in the CSE concept itself and to identify scientific research trends for the future. A lot of academic attention has been paid to corporate social responsibility. However, CSE as a new and innova-tive approach to business models must be explored in the context of recent scientific and economic environments. Sci-entific literature review, analysis, synthesis, and generalization were employed in parallel with systematic publications analysis using VOSviewer. The main contribution of the research is a broadened conceptualization of CSE, allowing a richer understanding of research needs.