Affiliation:
1. University of the Philippines
2. Department of Political Science at the University of the Philippines-Diliman
Abstract
Social media played a significant role in the 2022 Philippine national elections. Using various empirical sources, including an original pre-electoral survey, we argue that social media was critical in the production, transmission, and reception of election-related information and narratives
that resulted in o ine and online polarization and mobilization of Filipino voters in the 2022 elections. This article discusses the role of social media in electoral politics in the Philippines relative to other factors, such as material incentives for political partisans, prior voting behavior
patterns, information consumption, and long-standing grievances. We discuss how these factors inform social media's role in mobilizing and polarizing the Philippine electorate. We also unpack the leading disinformation narratives of authoritarian nostalgia, conspiracy theory, strongman leadership,
and democratic disillusionment, which fueled support for Marcos Jr. and undermined the other candidates. In conclusion, this article discusses the implications of disinformation in the 2022 elections for the post-electoral political engagement of Filipinos and its contribution to the further
political dysfunction of Philippine democracy.
Subject
Sociology and Political Science,Geography, Planning and Development
Cited by
7 articles.
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