Corporate Social Responsibility Initiatives: Strategies and Mechanisms for Promoting Public Health in Jordan University College of Morogoro Municipality, Tanzania

Author:

Msambali Irene Matern1,Mwonge Lazaro Athanas1

Affiliation:

1. Jordan University College

Abstract

Abstract Background Our study explored the strategies and mechanisms Jordan University College (JUCo) employed in Morogoro Municipality, Tanzania, to promote public health through corporate social responsibility (CSR) initiatives. With the growing recognition of the role businesses play in societal well-being, CSR has gained prominence as a tool for addressing public health challenges. This study examined JUCo's CSR activities, their impact on public health, and the underlying strategies and mechanisms that contribute to their effectiveness. Methods Data collection involved a mixed-methods approach, combining surveys, interviews, and document analysis. Results The findings highlight the various CSR initiatives implemented by JUCo, such as health education programs, infrastructure development, and community engagement. Moreover, the study reveals the key strategies and mechanisms utilized, including partnerships with stakeholders, strategic planning, resource allocation, and monitoring and evaluation. Conclusion The study concludes with recommendations for enhancing the effectiveness and sustainability of CSR initiatives for promoting public health in educational institutions like JUCo.

Publisher

Research Square Platform LLC

Reference37 articles.

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