Clustering family-friendly hotels’ guests to develop tourism marketing strategies
Author:
Affiliation:
1. Airlangga University, Faculty of Vocational Studies, Department of Business, Surabaya, Indonesia
2. Airlangga University, Faculty of Vocational Studies, Department of Engineering, Surabaya, Indonesia
Abstract
Publisher
National Library of Serbia
Reference53 articles.
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2. Badan Pusat Statistik Provinsi Bali. (2024, June 3). Perkembangan Pariwisata Provinsi Bali April 2024 [Bali Province Tourism Development Report April 2024]. Badan Pusat Statistik Provinsi Bali. https://bali.bps.go.id/pressrelease/2024/06/03/717894/perkembangan-pariwisata-provinsi-baliapril-2024.html
3. Choi, Y., & Mai, D. Q. (2018). The Sustainable Role of the E-Trust in the B2C E-Commerce of Vietnam. Sustainability, 10(1), Article 291. https://doi.org/10.3390/su10010291
4. Costa, J. C. C. (2013). Price formation and market segmentation in seaside accommodations. International Journal of Hospitality Management, 33, 446-455. https://doi.org/10.1016/j.ijhm.2012.11.004
5. Dani, H., Li, J., & Liu, H. (2017). Sentiment Informed Cyberbullying Detection in Social Media. In M. Ceci, J. Hollmén, Lj. Todorovski, C. Vens, & S. Džeroski (Eds.), Machine Learning and Knowledge Discovery in Databases (pp. 52-67). Springer. https://doi.org/10.1007/978-3-319-71249-9_4
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