Internalising Negative Self-Image Externalities: The First Objective for City Marketing as a Municipal Management Tool-Reference-Cited by-同舟云学术

Internalising Negative Self-Image Externalities: The First Objective for City Marketing as a Municipal Management Tool

Published:2020-01 Issue:1 Volume:5 Page:112-118
ISSN:2415-6698
Container-title:Advances in Science, Technology and Engineering Systems Journal
language:
Short-container-title:Adv. sci. technol. eng. syst. j.

Author:

Calvo Manuel Escourido,Domínguez Antonio Javier Prado,Fernández Valentín Alejandro Martínez

Publisher

ASTES Journal

Subject

Management of Technology and Innovation,Physics and Astronomy (miscellaneous),Engineering (miscellaneous)

Link

https://www.astesj.com/publications/ASTESJ_050115.pdf

Reference24 articles.

1. R. Camagni, Economia Urbana, Antoni Bosch Editor, 2005.

2. D. Harvey, The Urban Experience, Basil Blackwell, 1989.

3. M. Escourido, "El marketing de ciudades como herramienta de gestión pública local: una aplicación al caso de As Pontes de García Rodríguez (A Coruña)", Ph.D Thesis, A Coruña University, 2017.

4. C. Tiebout, "A Pure Theory of Local Expediture", The Journal of Political Economy, 64 (5), 416-424, 1956.

5. P. Kotler, D. Haider, I. Rein, Mercadotecnia de localidades, Ed. Diana, 1994.

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