Author:
Berger Jonah A.,Milkman Katherine L.
Reference45 articles.
1. Word-of-Mouth Research: Principles and Applications;Dee T Allsop;Journal of Advertising Research,2007
2. Customer Satisfaction and Wordof-Mouth;Eugene W Anderson;Journal of Service Research,1998
3. Studies of Independence and Conformity: A Minority of One Against a Unanimous Majority;Solomon E Asch;Psychological Monographs,1956
4. Everyone's an Influencer: Quantifying Influence on Twitter;Bakshy;Proceedings of the 4th International Conference on Web Search and Data Mining,2011
5. Independence and Bipolarity in the Structure of Current Affect;Lisa Barrett;Journal of Personality and Social Psychology,1998
Cited by
17 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献