Multi-Platform Budget Management in Ad Markets with Non-IC Auctions-Reference-Cited by-同舟云学术

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Multi-Platform Budget Management in Ad Markets with Non-IC Auctions

Published:2023 Issue: Volume: Page:
ISSN:1556-5068
Container-title:SSRN Electronic Journal
language:en
Short-container-title:SSRN Journal

Author:

Susan Fransisca,Golrezaei Negin,Schrijvers Okke

Publisher

Elsevier BV

Subject

General Earth and Planetary Sciences,General Environmental Science

Reference41 articles.

1. Ad delivery with budgeted advertisers: A comprehensive LP approach;Zo� Abrams;Journal of Electronic Commerce Research,2008

2. Autobidding with constraints;Gagan Aggarwal;International Conference on Web and Internet Economics,2019

3. Karthik Abinav Sankararaman, and Okke Schrijvers. 2021. Stochastic Bandits for Multi-Platform Budget Optimization in Online Advertising;Riccardo Colini Vashist Avadhanula;Proceedings of the Web Conference 2021

4. On Revenue Maximization in Second-Price Ad Auctions;Yossi Azar;Algorithms -ESA 2009,2009

5. Budget management strategies in repeated auctions;Santiago Balseiro;Proceedings of the 26th International Conference on World Wide Web,2017

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