1. have long considered 'reputations' and brand names to be private devices which provide incentives and assure contract performance in the absence of any;C F Benjamin Klein & Keith;J. POL. ECON,1981
2. Premiums for High Quality Products as Returns to Reputations, 98;Carl Shapiro;Q.J. ECON,1983
3. When Your Contract Manufacturer Becomes Your Competitor;Benito Arru�ada;See also IBM INST. FOR BUS. VALUE, FAST FORWARD: RETHINKING ENTERPRISES,2006
4. A prominent example is that of;Benito Arru�ada;The Quasi-Judicial Role of Large Retailers: An Efficiency Hypothesis of Their Relation with Suppliers,2002