1. Transformación en la audiencia, transformación en los medios: un marco para el estudio de los retos y estrategias de las empresas periodísticas
2. Targeting Electronic Content in Interactive Media;Ansari Asim;Presentation at the 2 nd "Marketing Science and the Internet" Informs Conference,2000
3. Recursive and Sequential Tests of the UnitRoot and Trend-Break Hypotheses: Theory and International Evidence;Robin L Banerjee Anindya;Journal of Business and Economic Statistics,1992
4. The Emergence of Market Structure in New RepeatPurchase Categories: A Dynamic Approach and an Empirical Application;B J Bronnenberg;Journal of Marketing Research,2000