Modelling Customer Churn Rate and Its Use for Customer Retention Planning

Author:

Sinha Ashish,Raizada Sumesh

Publisher

Elsevier BV

Subject

General Earth and Planetary Sciences,General Environmental Science

Reference16 articles.

1. Customer churn analysis: Churn determinants and mediation effects of partial defection in the Korean mobile telecommunications service industry;J Ahn;Telecommunications Policy,2006

2. Customer Churn Prediction Based on the Decision Tree in Personal Handphone System Service;L Bin;International Conference on Service Systems and Service Management,2007

3. Model of Customer Churn Prediction on Support Vector Machine;X Guo-En;SETP Journal Title,2008

4. The effects of customer satisfaction and switching barrier on customer loyalty in Korean mobile telecommunication services;M Kim;Telecommunications Policy,2004

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