Consumer Search and Firm Strategy With Multi-Attribute Products
-
Published:2024
Issue:
Volume:
Page:
-
ISSN:1556-5068
-
Container-title:SSRN Electronic Journal
-
language:en
-
Short-container-title:SSRN Journal
Reference39 articles.
1. Advertising Content;Simon P Anderson;American Economic Review,2006
2. Prominence and Consumer Search;Mark Armstrong;RAND Journal of Economics,2009