The Effect of Retail Competition on Relationship-Specific Investments: Evidence from New Car Advertising-Reference-Cited by-同舟云学术

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The Effect of Retail Competition on Relationship-Specific Investments: Evidence from New Car Advertising

Published:2016 Issue: Volume: Page:
ISSN:1556-5068
Container-title:SSRN Electronic Journal
language:en
Short-container-title:SSRN Journal

Author:

Murry Charles

Publisher

Elsevier BV

Reference29 articles.

1. Measuring the impact of negative demand shocks on car dealer networks;P Albuquerque;Marketing Science,2012

2. The Economic Analysis of Advertising;Kyle Bagwell;In Handbook of Industrial Organization,2007

3. A Simple Theory of Advertising as Good or Bad;G S Becker;The Quarterly Journal of Economics,1993

4. Liberalizing a distribution system: the European car market;Randy Brenkers;Journal of the European Economic Association,2006

Cited by 1 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Advertising in Vertical Relationships: An Equilibrium Model of the Automobile Industry;SSRN Electronic Journal;2017

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