The Influence of Incidental Affect on Consumers’ Food Intake
Author:
Affiliation:
1. School of Business Administration, University of Mississippi
2. Applied Economics and Management Department, Cornell University
3. Joseph M. Katz Graduate School of Business, University of Pittsburgh
Abstract
Publisher
SAGE Publications
Subject
Marketing,Business and International Management
Link
http://journals.sagepub.com/doi/pdf/10.1509/jmkg.71.1.194
Reference36 articles.
1. The Effect of Promotion on Consumption: Buying More and Consuming it Faster
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4. The Effects of Nutrition Information on Consumer Choice
5. When ego threats lead to self-regulation failure: Negative consequences of high self-esteem.
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