Affiliation:
1. University of Alicante, Spain
Abstract
The purpose of this chapter is to focus on analyzing how the set of green intangibles held by wineries (GIC) affects green innovation performance (GIP). Specifically, the study aims to investigate how GIP is influenced by GIC through the mediating role of the knowledge management (KM) variable and corporate social responsibility (CSR). The study proposes a conceptual model, based on previous studies, which is tested using structural equations (PLS-SEM) with data collected from 202 Spanish wineries. The research results indicate that there is a positive and significant relationship between GIC and GIP. In addition, CSR and KM partially mediate the relationship between these two variables, playing a key role in the environmental management of wineries.