Elements to Design an Active Sports Tourism Experience and a Nature-Based Tourism Experience

Abstract

The focus of the study was to understand and clarify the role of the senses, emotions, and memories model (SEMs) in the active sports tourism experience and the nature-based tourism experience. The research aimed to identify and assess the sensorial stimulus, the emotional states, and memorable elements within the nature-based tourism experience and active sports tourism experience creation. Second, it aimed to design and establish a relational model between SEMs in the nature-based tourism experience and active sports tourism experience construction. The research findings show that SEMs positively impact active sports experience and nature-based experience construction. The SEMs model describes two paths to the nature-based tourism experience creation and one path to the active sports tourism experience.