Implications of Being Ethnocentric

Abstract

Ethnocentric behavior has assumptions about cultural differences, lifestyle, other demographical factors, etc. People are ethnocentric, and based on assumptions, one can design a perception about other people's culture, thoughts, and lifestyle. The main drawback of such behavior is underestimating others, which creates unnecessary comparisons. Ethnocentrism could lead to several complex issues and possible distortion between individuals. It must be handled patiently as diversity exists. Handling ethnocentrism is necessary in international trade and businesses. Every country maximizes the foreign direct investment (FDI) for the job opportunities and revenue. Different methodologies can be adopted to deal with high ethnocentrism as it gives rise to many conflicts, especially with people from different culture and lifestyles. It is recommended to design the channel of communication properly so that communication gap between the managers and subordinates and misunderstanding must be avoided.