Affiliation:
1. Universidade Lusófona, Portugal
2. ISEG, Universidade de Lisboa, Portugal
Abstract
The importance of the building sector as a key player in the path of innovation associated with sustainable transition has been gaining preponderance at different levels of society. This radical change has been increasingly driven by governmental and non-governmental pressures, encouraging changes not only at the organizational level, but also at the macroeconomic level. Based on this premise, the present work aimed to study the influence of the use of green building certificates (GBC), not only in the innovation process, but also on what it promotes in collaborative processes in building projects. A multiple case study was used, and a comparison was made with academic references. It confirmed the importance of the role of the green project champion who, through the leadership process, has a direct influence on the development of the project in its different phases.