Affiliation:
1. University of Teramo, Italy
Abstract
Environmental sustainability represents one of the most topical and debated issues in recent decades, as the environment is at the center of many societies, in which digital transformation plays a key role, representing the new backbone. Through the exploitation and exploration of new knowledge, it increases the chances of survival in today's dynamic marketplace, requiring a broader view of information technology and knowledge management that can also consider the semantic and symbolic aspects related to innovation. Cities are the engine of Southeast Asia's economic growth, and thanks to the introduction of smart technologies, such as digital apps for citizens, several tangible results in terms of improved quality of life are being achieved. Grab, the first and most dominant super in Asia, promotes initiatives aimed at environmental impact, achieving the sustainable development goals. It also highlights how knowledge management, semiotics, and organizational sustainability seem to be interrelated, providing a sustainable competitive advantage in the marketplace.