Affiliation:
1. NOVA Institute of Communication, NOVA University of Lisbon, Portugal
Abstract
The digital transforms and influences the social practices, the mediations, and the quality of the information in the new digital sphere of modern visual cultures. Digital information is as permanent as it is transitory, real and ephemeral, current and obsolete. Therefore, ethical concerns must be able to keep up with the rapid development of the digital. This chapter is based on exploratory research on the digital image used daily in mass media and social media. The relevance of this anchoring in the digital image is due to the increasingly visual information world, raising fundamental ethical implications. There are ethical criteria (e.g., truth, facts, authenticity) that guide good information practices, whether in the mass media or in social media. They are central standards for responsible citizenship. Following a theoretical-conceptual strategy, the purpose is to argue the ethical use of digital images in daily social practices and technological mediations.
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