Generational Identity From and Through the Media and Entertainment Landscape

Abstract

The modern information society in which we live is highly technologically visualized and requires, in addition to the continued use of media technologies, one to be receptive and to maintain a positive perspective on any emerging innovation. This chapter outlines the technological and digital environment in relation to the latest three adult generational cohorts (i.e., 18 years old and older); Generation X, Generation Y, and Generation Z—XYZ Generations. Finally, the ultimate purpose of this chapter is to delineate the current identity and diversities of XYZ Generations from the growing convergence of media for a more meaningful, peaceful, and just society.