Towards Cooperative With Competitive Alliance

Abstract

The advantage of competitive atmosphere in business has a significant role in helping to enhance productivity. It is necessary to empower competitive awareness with cooperative engagement to give clear understanding for core guideline and insightful view on promoting social entrepreneurship. This chapter attempts to explore the initiated engagement between cooperative and competitive concern paid attention in the particular way among the firms along with increasing popularity to achieve certain objectives like growing the business with entrepreneurship. The finding reveals that attracting growing amounts of cooperative and competitive alliance should be strengthened to gain the feedback and insights into performance value in social entrepreneurship where this is eventually integrated with the entrepreneurship in a way that underlies the value to run the potential business. This chapter is supposed to contribute significant insights into exploring the key role of strategies to give the beneficial feedback to perform continuous improvement in social entrepreneurship.