Abstract
An AI application called ChatGPT has spurred discussions about how it can affect education. The researcher used the PESTEL analysis framework to understand the political, economic, social, technological, environmental, and legal aspects of ChatGPT in education and research. The political aspect observed leaned towards the left orientation. The economic aspect is loosely inclined towards increased productivity and efficiency. The social aspect is directed towards improved social services sectors. The environmental aspect raised concerns about carbon emissions and is yet not explored in detail by researchers, leading to a clear research gap. Last, the authors discuss the legal impact of ChatGPT on the population, and there is an unclear picture towards the AI laws and regulations. There is a need for research to differentiate traditional AI and generative AI. Moreover, generative AI must subclassify before developing the policy for all stakeholders. In conclusion, the responsible use of ChatGPT will benefit the productivity of the general population.