Application and Impact of Social Network in Modern Society

Abstract

Social network and its corresponding website permits a client to make a profile, set up an authorized account to create a digital representation of themselves, to select other members of the site as contacts, make connections with them, communicate and engage with these users in different social activities, etc. So, social network includes details of persons, group details, their friends list, contact list, business, affiliations, personal data, personal preferences, and historical information. In this age of smart communication and technology, most of the time people are connected with mobile smart telephones in their work culture, home, office, or any other related places. As they are constantly associated with social systems for long time, they get new posts, messages, and current refreshed news readily available in a flash. This is the constructive part of social networking that individuals consistently remain refreshed with most recent news and innovation. This chapter presents an overview of social network design, various issues, and emerging trends that are evolved simultaneously with modern age. It also presents a detail study on application and impact of social network in modern society as well as exhibits an exhaustive review of security measures in social sites.