Building the Metaverse

Author:

Singla Ashish1ORCID,Gupta Nakul1ORCID,Aeron Prageet1ORCID,Jain Anshul1ORCID,Garg Ruchi2,Sharma Divya1ORCID,Gupta Brij B.3,Arya Varsha4

Affiliation:

1. Management Development Institute Gurgaon, India

2. BML Munjal University, Gurugram

3. International Center for AI and Cyber Security Research and Innovations, & Department of Computer Science and Information Engineering, Asia University, Taichung, Taiwan, & Chandigarh University, Chandigarh, India, & School of Information Technology, Skyline University College, Sharjah, UAE, & Center for Interdisciplinary Research, University of Petroleum and Energy Studies (UPES), Dehradun, India

4. Department of Business Administration, Asia University, Taiwan, & Lebanese American University, Beirut, Lebanon

Abstract

Virtual worlds are progressing toward a holistic abstraction of the metaverse. While there is abundant literature and synthesis on virtual worlds and related constructs, the linkages between above scholarly work and the “metaverse” are scarce. This research study addresses this gap by focusing on three specific research pursuits: a comprehensive definition of the metaverse that subsumes virtual world literature and looks at the metaverse as a sociotechnical stack, exploring the design elements of the metaverse, and a synthesis of future research direction associated with metaverse. For achieving the above goals, a hybrid research methodology comprising bibliometric analysis and a rigorous qualitative analysis of case studies across four major metaverse players with varied end goals was employed. The interpretive qualitative analysis was further distilled by mapping the emergent themes to the theoretical lens of affordances. This work presents a novel framework of metaverse design, establishing theoretical linkages between the sociotechnical fabric and applications of the metaverse.

Publisher

IGI Global

Subject

Information Systems and Management,Management Science and Operations Research,Strategy and Management,Computer Science Applications,Business and International Management

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