Additive Manufacturing Technology

Abstract

The authors studied strategic aspects pertaining to adoption drivers, challenges and strategic value of Additive Manufacturing Technology (AMT) in the Indian manufacturing landscape. An exploratory qualitative study with semi-structured in-depth personal interviews of experts was completed and the data was content analysed. Indian firms have identified the need for AMT in R&D and prototype generation. AMT implementation helps Indian firms in mass customization and eases the manufacturing of complex geometric shapes. This study insights would help AMT managers in emerging economies to enable adoption drivers, overcome challenges and add strategic value with AMT. This is one of the very first studies on AMT with theoretical perspectives on the Miltenberg framework, adoption drivers, challenges and strategic value in the Indian manufacturing landscape.