Affiliation:
1. Tamaulipas Autonomous University, Mexico
Abstract
An analysis of the strategies of the NIBCO Company of Reynosa to compensate intellectual capital during the Covid-19 pandemic is presented. The objective is to know what are the reasonings that led the company to implement compensation strategies in favor of its intellectual capital in response to the COVID-19 pandemic and its possible impacts on its productivity. A non-experimental, descriptive, and cross-sectional methodological design is used. Information collected through the method of interviews with managers and administrators of the same is analyzed. It is concluded that the company reacted favorably towards its intellectual capital, strengthening it through a scheme of additional compensation so that the staff can face greater financial and social security capacity, the effects of this new disease on health, and the disruption of daily forms and lifestyles.
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