Affiliation:
1. Department of Science and Humanities, Nehru Institute of Technology, India
2. Rathinam Technical Campus, India
Abstract
Social tourism, a subset of sustainable tourism, prioritizes social and economic development alongside environmental conservation. It emphasizes community engagement, cultural exchange, and mutual benefits for hosts and guests. Social tourism recognizes the intrinsic value of local cultures, traditions, and ways of life, promoting cross-cultural understanding and respect. In contrast to mass tourism, social tourism focuses on small-scale, locally-owned enterprises, fostering authentic experiences and meaningful interactions. It addresses poverty, inequality, and social exclusion by creating jobs, stimulating local economies, and empowering communities. Social tourism complements eco-tourism, community-based tourism, and responsible travel, sharing common values and objectives. As the tourism industry continues to grow, social tourism offers a transformative approach, prioritizing people and planet over profit. By embracing social tourism, we can redefine the travel experience, creating a more equitable, inclusive, and sustainable future for all.