Affiliation:
1. Lagos Business School, Pan-Atlantic University, Nigeria
Abstract
This chapter explores how strategic management systems drive sustainable business models. It discusses the link between sustainability and financial success, leveraging frameworks like RBV and Triple Bottom Line. Practical insights from cases like Unilever and Patagonia are examined, emphasizing stakeholder engagement and performance metrics. The role of emerging trends like circular economy and digitalization is highlighted. The chapter underscores the need for integrating sustainability systematically and offers a roadmap for organizations to achieve lasting impact.
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