Affiliation:
1. University of Petroleum and Energy Studies, Dehradhun, India
2. Birsa Institute of Technology, Sindri, India
Abstract
Data security presents significant concerns for organizations and individuals in today's evolving digital landscape. Prominent challenges include sophisticated cyberattacks, remote work vulnerabilities, cloud security, phishing, insider threats, data privacy, encryption, and identity and access management. In addressing diverse challenges, a range of solutions can be implemented, such as using multi-factor authentication (MFA) to enhance user authentication. At the same time, zero trust networking (ZTN) ensures continuous authentication and authorization. Dynamic data masking (DDM) alters sensitive data during transit to thwart unauthorized access. Regular security training, cloud security tools, and insider threat prevention measures further bolster data security. Techniques like data backup, encryption, and disaster recovery plan are used to safeguard against data loss and breaches. Organizations can strengthen their data security and protect sensitive information by adopting these solutions.