Empowering Scalability Through Resource Optimisation for Fuelling Startups Growth

Abstract

Scalability is one of the core imperatives that fuels startups for sustainable growth. Similarly, it enables scalable startups to secure adequate funding to advance their strategic plans towards the desired business goals. As startups progress, they gain from enlarged business scale and internally benefit from process enhancement. Despite this realisation, many startups face numerous challenges that hinder progress according to plans, primarily due to the need for more resources. Like most small businesses, startups of young companies operate in a lean corporate structure with limited resources. To be successful, startups must understand and overcome the shortcomings that prevent them from scaling up their businesses. Furthermore, they must adopt and leverage the success factors of scalability to achieve sustainable business growth. This chapter explores and elaborates on the relevant aspects of startup scalability and how strategic resource optimisation can drive their growth.