Affiliation:
1. Universiti Teknologi MARA, Malaysia
2. Universiti Teknologi MARA, Malaysia & Kampus Puncak Alam, Malaysia
Abstract
SMEs face more intimidating obstacles in international expansion than their larger counterparts. These challenges arise from resource limitations, innovation, and globalisation. Nonetheless, there exists a scarcity of SLRs targeting international business strategies for SMEs, with the majority focused on global growth challenges. This chapter aims to bridge this gap by conducting a systematic analysis of strategies for enhancing international SMEs' performance, mapping intellectual territories, and proposing future research directions. Utilising the Scopus database, 22 relevant articles were selected. Applying thematic analysis techniques, the study uncovered seven main themes that contributed to the enhancement of international SME performance in Malaysia. The main themes are; Strategic Orientation, Digital Transformation and E-Commerce, Intellectual Capital, Sustainability and Environmental Practices, Managerial Capabilities, Risk and Markert Uncertainty and Business Culture. These themes encapsulate the 19 sub-themes that contribute to SME success in the global marketplace. Despite an improving trend in SME international performance, the analysis shows a fragmented environment. This highlights the need for a complete, systematic study to help academics, SMEs, and policymakers reach the global market.
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