Abstract
In this chapter, the foundational blueprint of qualitative research is articulated, emphasizing the systematic strategies that guide researchers through the investigative journey. The chapter begins by elucidating the concept of research design, which encompasses the selection of appropriate methods of data collection and analysis techniques, and the structuring of the research timeframe and process. It delineates various types of research designs, including descriptive, experimental, observational, comparative, and longitudinal designs, highlighting their distinct objectives and applications.
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