Affiliation:
1. University of Alicante, Spain
Abstract
This research explores the role of Knowledge Management (KM) in enhancing Sustainable Performance (SP) within the wine industry. It specifically assesses the mediating role of Green Innovation (GI) and the moderating influence of Collaborative Culture (CC) on this dynamic. Employing a robust theoretical framework based on prior studies, the analysis utilizes structural equation modeling (PLS-SEM) to analyze data collected from 202 Spanish wineries. The results reveal a significant positive relationship between KM and SP, with GI serving as a pivotal mediator and CC as a crucial moderator. This study stands out for its pioneering examination of the KM-SP nexus in the wine industry context and its introduction of CC as a moderating variable.